May 4, 2011 - M.T.H. Electric Trains has revealed its 2011 Dealer Appreciation Program (DAP) lineup. The program can be viewed from the M.T.H. website by clicking HERE.
As seen on the cover of this year's brochure, the 2011 program is headed up by a 2-10-4 Pennsylvania Steam Engine Freight Set. Inside is a Premier Line Dash-8 diesel in special CSX Presidential markings. This real-life scheme was used by the CSX to promote the railroad to current and prospective shippers.
In conjunction with our licensing agreement with Lionel Trains, we've included two new Lionel Corporation Tinplate freight cars - No. 215 Std. Gauge Oil Car and No. 2654 O Gauge Tank Car - to represent the tinplate category in this year's program.
The RailKing One Gauge product line is headed up with a 40' Reefer car in Hood's Dairy livery and the HO line features an M&M's Action Car complete with images of a M&M's Handcar rotating around inside the car's large bay windows.
As in previous DAP packages, we've also included a 2011 RailKing O Gauge Christmas car.
This year's program is presented on the M.T.H. website in an interactive flip page format. This new format allows you to page through the catalog as if you were turning the pages of the printed version. We've created hot links for all the items allowing you to quickly open up each item's detail page on the M.T.H. website where you'll discover more about each item, including item features, historical copy, sizes and minimum curve operation.
The flip page format also allows viewers to search through the catalog using key words, zoom in on items, print individual pages and email favorite pages to your friends and family. Tools for doing these tasks are all located in the toolbar on the left side of the flip page catalog.
For those who prefer our old PDF catalog format presentation, there are two ways to obtain the 2011 DAP program as a PDF. Using the flip page format, you can download an offline version (containing the PDF format) by clicking on the fourth icon from the bottom of the toolbar located on the left side of the page. Or, you can look for the PDF version in the list of catalogs by clicking here. Right clicking on the 2011 DAP linke will allow you to download the PDF.
Each item comes in a specially marked D.A.P. package. None of the items will appear in any M.T.H. catalog in their D.A.P. configuration. To make these limited edition products truly special, we offer each Authorized M.T.H. Retailer only two of these special packages. See your local M.T.H. Authorized Retailer for ordering information.